CV writing is a form of marketing or advertising, when the product is you. Your CV is a reflection of yourself, so it’s important that it’s well laid out and looks professional.

Keep it Simple!

Keep it short enough to read quickly and ideally no more than two sides of A4. Keep it punchy, to the point, and save those little details for the interview.

Tailor it

Take the time to change your CV for each role that you apply for. Research the company and use the job advert to work out EXACTLY what skills you should highlight.

Include a personal statement

Don’t just assume an employer will see how your experience relates to their job. Instead, use a short personal statement to explain why you are the best person for the job. This should be reflected in your cover letter.

Don't leave gaps

Leaving obvious gaps on your CV immediately looks suspicious and you won’t be given the benefit of the doubt. If you’ve been out of work it can be a worry but just put a positive spin on it. Did you do a course, volunteer work or develop soft skills such as communication, teamwork or project management? If so, write about it!

Keep it current

Your CV must be up-to-date. Every time something significant occurs in your career, record it so you don't later forget something that could be important.

The error of your ways

Mistakes on your CV makes you look really bad. With most employers experiencing massive volumes of applicants right now, giving them the excuse to dismiss your application because of avoidable errors is not going to help you secure an interview.' If you're unsure then use a spellchecker and ask someone else to double-check what you've written.

Tell the truth

Blatant lies on your CV can land you in a whole heap of trouble when it comes to employers checking your background and references. The last thing you want is to start work and then lose your new job for lying. You also may get caught out at the interview stage when you suddenly can't answer questions on what you claim to know.

The maths

Backing up your achievements with numbers makes selling yourself much easier. When writing your work history, don’t just say that you increased sales; tell them you increased sales by 70% over a six month period.

Make it keyword friendly

If you’ve uploaded your CV to a job site so recruiters can find you, keywords are very important. Job titles and job buzzwords will help a search engine pick out your CV from the pile. A marketing candidate might mention SEO (Search Engine Optimization), direct marketing and digital marketing among their experience and skills, for example... If you're not sure, have a search online and see what words are commonly mentioned when you input your job title.

Your CV should include:

  1. Name, address and full contact details.
  2. A summary including a list of your key skills and key applications in bold.
  3. Your ‘unique selling points’, eg. persistent and determined, problem-solver, team player, etc.
  4. Your professional experience starting with the most recent position and including start and finish dates, employer, job title, key responsibilities and achievements.
  5. Your skills and professional or specialist qualifications – including relevant training courses you’ completed.
  6. Details of any software packages you're familiar with and level of proficiency e.g. basic, intermediate and advanced.
  7. A quick overview of your life outside work – include hobbies, sporting activities and personal interests.

The cover letter

Provide a cover letter or email to give "voice" to your CV. Draw out key points to state where there is a good match between what is required of the role and what you have to offer. The content should be brief and structured. Always follow a specific instruction and include any information if it is particularly requested, for example, current salary.

Close your letter with a polite expression of interest in further dialogue with the recruiter.

Apata & Ascott Search Team identifies your profile through various methods:

  1. Apata & Ascott database, which is filled with different profiles of Applicants
  2. Press publications
  3. Web publications
  4. Direct approach / Head Hunting

The consultant who contacts you and leads one or several interviews will be the one who will guide you across the whole process. This consultant has good understanding of the employers' needs, position's requirements and type of profile required.

Once your CV is initially shortlisted the recruitment process starts with a phone interview. During this telephonic interview we will observe in deep your profile and its' suitability with the requirement of the job.

If your profile is matching, we will invite you for with a face to face interview. In most of the cases, with your approval, your previous employers will be called in order to conduct a professional background check.

If you are part of our final selection, the consultant will keep in touch with you during your first working years. If you are not part of our final selection, the consultant will inform you about the employers' decision.

"Data provided by Apata & Ascott Limited are purely informative. The company does not warrant or assume any legal liability or responsibility for the accuracy, completeness or usefulness of any information disclosed”.

Recruitment Fraud

Apata & Ascott Limited may be the subject of scams, whereby hoax email containing fraudulent offers of employment may be sent to Applicants, followed by a request for a cash payment. We would like to assure Applicants that the company does not ask in any case, Applicants for any payments relating to any offer of employment.

If you have any concerns about the validity of an offer of employment or any communication from Apata & Ascott Limited, please contact us.

1. How to send my CV?

You need to send your CV to

2. Are your services free or paying?

Our services are free to job seekers.

3. And, if I have other questions?

You can contact us. Click the button "Contact" in the right.

4. How can i ensure my search is confidential?

We assure you that your job search will be treated in the utmost discretion and personal information are kept for the sole purpose to keep you updated on information on your job searches and will only be transferred to a third party in accordance with law.

To apply you need to send your resume to